KPD Brands

 

The Inside Scoop

Mama Pinwheel ...  

How would you describe your business?
 
An online baby and children’s boutique that offers beautiful clothes from Australian and New Zealand designers.
 
 
What prompted you to go into business for yourself?
 
I am not sure what happens to a woman when they have children, but there is something that makes you love everything little. I fell in love with little peoples clothes and being an online shopper myself I felt there was no one that really offered Australian based designers. As I had a love for fashion and being a creative person I thought I could mix the two and come up with a website that offers a great range of designers. 
 
What is the hardest part of running your own business from home ?
 
The balance between the housewife and the mumpreneur. I find it hard when I am busy and have deadlines to keep focused with piles of washing, dirty floors and the ever growing obsticales of toys on the ground. 
 
Whats your number one tip for working from home with kids?
 
 
Involve them in some way, my daughter loves to help me photograph new ranges, try things on for me, unpacks boxes and she even helps gift wrap the orders. This has helped for me and she understands that I need to get orders packed each day. Keely even roll plays with her dolls and talks about shopping on the website, Little Pinwheel. She even writes lists of clothes that the dolls have bought for us to pack when we pack the other orders.
 
How do you start each work day ?
 
The workday starts as soon as I get out of bed. I am obsessed with turning on the computer and checking what has happened over night with Little Pinwheel. I then have my shower, feed my little ones and once my son, Taj, is asleep I am right into the swing of things. If my daughter is at home and not at pre-school I have a balance with her and Little Pinwheel. We have our thing we have worked out when it comes to mummy working and she loves to help anyway she can.
 
If you could change one thing about yourself what would it be?
 
I actually don’t think I would change anything personality wise, cosmetically maybe as having children does weird things to a woman’s body!
 
What do you love the most about your husband /partner?
 
The fact that he is so encouraging and supportive. I don’t think it would matter what I decided I wanted to do he would support me 100%.
 
Do you have a dog ? Whats his/her name, breed and why ? If not what sort of dog would suit you best ?
 
 
We don’t have a dog as we live in a two bedroom apartment. We have 6 fish, which have all been named after my daughter’s friends. If we did have a dog I think we would suit a golden retriever. I think they are gentle, fluffy and they would make for a great cuddle.
 
Do you have a vege patch ?
 
We actually don’t and I wish we did. I have always had one growing up and they are a great way of teaching children where our food comes from and maybe that would help with fussy eaters? Ooh now there is a thought! Time to plant that vege patch in pots!
 
Whats your favourite day of the week?
 
I love Sunday, it is our ‘family day’ and the day where we try to do something worth doing. Although Sundays are not what they used to be, I do miss that lazy sleep in and the Sunday paper down our favourite café! Now it is a morning of chaos as we try to get organised to get out of the house.
 
How do you describe your work ethic ?
 
I have a very strong work ethic, I always have. I don’t do things in halves, always has to be 100%. I sometimes get myself into too much and have trouble digging myself out of holes, but if I keep organized with my diary of things to do and when by I generally do ok. It is all about time management and I think having children has made this a great skill of mine.
  
What would be your dream weekend away – hubby alone ? Kids? By yourself?
 
 
My dream weekend would be with my hubby and children. I love them all so much and would miss them too much being away from them! I would take them somewhere where it did not involve car travel, a plane to minimize the stresses of ‘are we there yet?’ It would also have to involve a beach, love the beach, and a nice 26 degrees. 
 
How many children do you want ?
 
I thought I would always have two children, but when I was pregnant with Taj I didn’t ever think it would be the last time. I absolutely adore my two children and I think having another one or two would be quite nice. Keely would like me to have a girl, a big girl. I have tried to explain to her that mummy cannot have a 6 year old baby. She would have made a great little sister, but she will grow to see that she makes a fantastic big sister. I think we would like to have at least one more, we quite like the challenge of fitting us all in our two bedroom apartment!
 
What is the biggest lesson your Mum taught you or piece of advice she gave you ?
 
She taught me that you can do anything you put your mind to. She encouraged me when I made choices in life and she let me learn from my own mistakes.The advice my mum gave me was to be happy. She didn’t really care too much what I did as long as I did it with a smile on my face. I think that in itself is something I will pass onto my children. Happiness means so much and my mum taught me how to be happy with anything and everything I did. 
 
 
 
Pinot Noir or Sav B ?
 
Pinot Noir, great chilled on a hot summer night. I think I have an obsession with anything to do with the warmer weather!
  
Finish this sentence …  My children are …the reflection of my love for my husband.
 
What are your plans for Little Pinwheel ?
 
I am introducing new brands this summer and I am very excited to add to the range I already have. I would like to grow the sizes I stock up to. I think that it would be nice to give teenagers some cool clothes to buy. The accessory and décor side of Little Pinwheel will grow over time, but for now I am concentrating on getting the best designed clothes for the little people out there. I am loving every part of Little Pinwheel and I really enjoy talking to other mother’s out there that have their own businesses online, we are all doing what we love.
 

A Chat with Tea and Jam ...  

Its been my pleasure to get to know Kate Vale, half of the husband and wife team that make up Tea and Jam Photography. Kate's such a laugh, a complete treasure. Thanks Kate for letting us into your lives. xox

Where did the name Tea and Jam come from ? It just popped into my head! But then I realised it was printed all over a Trelise Cooper dress that I bought Maya! So perhaps I wasn't as original as I thought!

Tell us a little about where you live ? We have just moved to Ballarat from Melbourne. Ballarat is COLD! But it is very pretty and has so many places to take amazing photos. It is exciting being somewhere new and discovering our new favourite places, even the new supermarket can make grocery shopping fun for a little while. 

What is your daily routine on any given week day? Daily routine? Hmmmm...

What do you do in the weekends to relax and unwind? On the weekend we bundle all of us into the car and go for a country drive. We love all the little towns around Ballarat and often get ourselves lost. We then consider our drive an adventure !  Sundays are all about wine and a big open fire!

Pets? We have two ragdoll cats, Lenny and Olive. Lenny weighs just over 7kg, he's a beast!

What is your comfort food of choice ? Can you make this ? My most favourite comfort food would have to be banana fritters with lots of ice cream and maple syrup. Is that strange? I can't make them, but Nathan will make them for me.

What would you hope that you are teaching your children ? That they are beautiful just the way they are!

Favourite spot to holiday in? Haven't had a holiday for a while. But love any sleepy town on the Great Ocean Road.

Last romantic thing your partner/ husband etc did for you ? Cooked me my favourite stir fry for dinner. Love a man that cooks. 


What do you do to stay fit ? Think about going to the gym.

Soy or Cow milk ? Cow milk.

Thai or Chinese? Thai, everytime!

Whats your favourite shoot location? We love shooting at people's homes or somewhere that is special to them. It is where they are most comfortable and there is always things around that tells their story. That being said, I have just discovered the Ballarat showgrounds. Great buildings, nice light and funny signage.

In 5 years from now I would like to be … Still happy with my two kids, two cats and one lovely husband! And maybe have a nice holiday. 

Jae Fowler from Tot Trends Weekly

Library image jae.JPGWhat did you do prior to starting your business? I was a retail manager for 9 years.

Do you have any formal qualifications in this industry? Customer service which I think is key to running a successful business.

What did you want to be when you grew up? A movie star and a mom. 1 out of 2 isn’t bad.

Chardonnay or Sauvignon ? Chardonnay but I am more of a fun drink gal myself. Ask me about my liquid banana split, YUMMY!

Do you have children? If so how many? I have a 6 year old son. 

How do you juggle being a mum with your business ? A lot of help from my Hubby and the virtual babysitter (TV), well not too much but it does come in handy when I have a deadline.

What is your business doing to become – or stay – ecologically sensitive? We encourage e-press kits as well as products that can be passed on easily. No personalized products.

What’s your favourite Kids wear store ? Locally it is JCrew but I love online boutiques. Now that my son is a size 7 there are so few to choose from. 

Library image jae2.JPGWhat drives you to want to create ? I have a graphic eye and love when things just come together. I love simple and clean.

Pancakes or cereal for breakfast? I never eat breakfast, just coffee for me.

If you were a pair of shoes what would you be ? Go Go Boots. My friends call me a free spirit. I march to the beat of my own drum. Call it crazy, I call it FUN.

Subsrcibe to Jaes fabulous Mag at Tot Trends Weekly 

Introducing the gorgeous Jesseca Bellemare from The Modern Baby Co  

Library image Jess2.JPGWhat did you do prior to starting your business?  I was an art student and licensed massage therapist.

Do you have any formal qualifications in this industry? Does shopping count?

What did you want to be when you grew up?  In college I studied art, anthropology, and women's studies...I wanted to teach college within these fields.

Chardonnay or Sauvignon ? Sauvignon.

Do you have children? If so how many? Two boys - 2 yrs and 5 yrs old.

How do you juggle being a mum with your business ? That's a tough one...some days are better than others. Most importantly, I came to the realization that I simply can not do everything myself. And I am really big on scheduling - this keeps me sane.

What is your business doing to become - or stay - ecologically sensitive? We practice minimal package and do not print receipts. We are switching to organic onesies, and will be printing exclusive patterns on sustainable textiles in the near future.

Jess and BoysWhat's your favorite Kids wear store ? Gap Kids.

What drives you to want to create ? The need to express myself as an individual - as someone beyond mommy, wife, cook, and mess cleaner. I also enjoy contributing financially to our household.

Pancakes or cereal for breakfast? Uh....coffee. Pancakes on the weekends.

If you were a pair of shoes what would you be ? Mary Janes. :)

Check out Jesseca's gorgeous range at The Modern Baby Co

Meet the Sweet and Sassy Alex Riggs from Oobi !

Library image alex-press_oobi2v2.jpgWhat did you do prior to starting your business?

I did an art history degree with a practical design element and started a PhD because I was going to go into academia and be a history teacher! While I was doing my PhD I decided to take a little idea of mine to the markets...

Do you have any formal qualifications in this industry?

No, only design which has helped me with the fabrics. Otherwise, I've had to learn everything as I've gone along. A bad idea, frankly but when you're a 20-something starting a business you feel like you can do anything.

What did you want to be when you grew up?

A ballerinanaut (astronaut in a tutu) 

Chardonnay or Sauvignon ? Double shot espresso.

Do you have children? If so how many?  Unfortunately we've had some false-starts on the baby-making front. We're what's affectionately known as "working on it". Don't think about that too hard.

How do you juggle being a mum with your business ? Hopefully I'll be able to tell you soon!

Library image oobi pic.jpgWhat is your business doing to become - or stay - ecologically sensitive?

We have always worked closely with women's groups in Australia and Overseas. We believe strongly that empowering women will change the world. OobiTM has also been working with some developments in vegetable dying - working on getting the vibrancy and longevity of a chemical dye but with a vegetable compound. At the moment we use a part vegetable component. Further, we're a paper-free office (as much as possible) and use recycled packaging wherever we can. We try to leave a fairly small footprint - and I hear that OobiTM is often passed down to siblings and friends so as an extension that's great! Clothes swapping and recycling is great for the environment.

What's your favourite Kids wear store ?

There's no way I could pick a fave. What I am noticing in the 10 years I've been doing this is that kids wear stores have changed a LOT. They are nothing like they used to be and are so varied.

What drives you to want to create ?

I'm a firm believer that you don't need to wait to become inspired. Inspiration can come if you are diligent and a hard worker. I set aside blocks of "design time" and then get creative. I usually start by flicking through some colour books and picking some shades that I like and then thinking what they relate to. It just kind of spirals from there. Designing is a great break for me from "office work" so I love that escape.

Pancakes or cereal for breakfast?

If I could have my way, it'd be pancakes every day. Since I can't, it's definitely cereal.

If you were a pair of shoes what would you be ? Worn out

Check out Oobi here 

Stay Tuned for the scoop on more of your favourite industry peeps....

Enchanted Enfant - Coming soon!

Olli & Lime - Coming soon!

La Toriana - Coming soon ! 

 



another innovative website brought to you by webnovation - www.webnovation.com.au